“Autonomous mobile robots (AMRs) have become an increasingly common sight in grocery stores and retail facilities around the world, taking on repetitive tasks such as cleaning the floors with robotic floor scubbers, shelf-scanning, and autonomous delivery, to help free up workers for other activities. These intelligent machines safely navigate in high-traffic, public settings by leveraging cameras and other sensor-based technologies.
For many people, cameras in public spaces imply surveillance due to how they have been used traditionally (e.g., traffic cameras, retail security cameras, etc.). But for companies who focus on autonomous mobile robots, cameras are used for the purpose of helping self-driving robots like delivery tug robots navigate the world around them in a safe and efficient manner. For these technology providers, an ongoing challenge is to build public trust and help reshape preconceived notions regarding the use of camera images. At Brain Corp, we’ve designed our products with data protection in mind and are committed to being a trustworthy champion of data privacy within the autonomous mobile robots (AMR) industry.
The General Data Protection Regulation (the European Union’s recently enacted privacy law), defines personal data as any information “related to an identified or identifiable natural person.” Emerging US privacy law definitions of personal information are consistent with this view, including the California Consumer Privacy Act. Such personal data may include photo or video data that captures an individual’s distinguishing characteristics if, when combined with additional data sources, it could be used to identify that individual.
Since BrainOS®-powered AMRs operate in commercial public environments, generating over 10,000 hours of additional productivity per day for end customers, it’s especially important that we provide information on Brain Corp’s data use and security practices. By following the principles described below, Brain Corp is able to thoughtfully protect the data captured by its AMRs, while still gathering the information we need for our fleet to operate safely and successfully. This commitment is also critical to our manufacturing partners, who trust our AI-driven robotic software to operate to the highest global standards.
Everything comes down to the purpose behind an AMR’s use of cameras. At Brain Corp, our use of low-resolution cameras serves two primary purposes:
We encourage all vendors in the Autonomous Mobile Robots industry to reflect on their data collection practices and how their use of cameras relates to an AMR’s purpose. Consider the data protection principles described herein to decrease the potential identifiability of individuals when designing and enhancing autonomous services.
For companies that are interested in and considering purchasing BrainOS-enabled AMRs, we encourage you to read more about our autonomy services, and our data privacy practices, including downloading our latest whitepaper, “The GDPR Applied to Brain Corp Robot Data.”